Blog planning and creation

Every small business knows it should be publishing, and almost none of them do — not because the writing is hard, but because deciding what to write about is a job nobody owns. This removes that job. The automation watches a few sources you choose, spots what your industry is actually talking about this week, and turns it into a plan, drafts and matching thumbnails.

It is built once and handed over. It runs on your accounts, on your own API keys, so you can see exactly what it costs to run and nothing is billed through us with a margin on top. If you want it left running unattended, that's fine — it's yours. If you'd rather someone kept an eye on what it writes, that's a retainer, not a hidden condition of this price.

What from £500 gets you

• One blog automation, built and handed over — you own it
• Up to 3 research sources watched for what is moving in your industry
• One brand voice and one thumbnail style, set up with you
• Runs on your own accounts and your own API keys
• 30 days of fixes from handover

A one-off build, not a managed service. Running it, reviewing what it writes, or changing the voice and style later is a retainer item, priced separately. Extra research sources, extra voices or publishing straight into a CMS are specced and quoted first.

Fair use applies to every published scope — what's included, and what's quoted separately.

Questions people ask

Does this write the posts automatically, or just suggest topics?

Both. It plans what to write from what is actually moving in your industry, drafts the post, and produces a matching thumbnail. What it will not do is decide whether a draft is good enough to publish — that judgement stays with you, and it should.

What does it cost to run each month?

That depends on how often it runs and which models it uses, and it is billed to your own accounts at whatever the provider charges — we take no commission and add no markup. We will show you the expected monthly figure before it goes live, not after.

Will the posts sound like AI wrote them?

They will sound like whatever voice we set up with you, and that setup is most of the work. They still need reading before they go out. Anyone selling you a content robot that never needs checking is selling you a reputation risk.

What happens when it breaks?

You get 30 days of fixes from handover. After that, models change and APIs move, so if you want it kept working without thinking about it, that's a retainer — otherwise it's yours to maintain, along with everything else about it.

Can it publish straight to my website?

It can, but that is beyond the published price — automatic publishing into a live CMS gets specced and quoted first, because the thing you least want is an unreviewed post going live on its own.