Website analytics tracking

Most small businesses either have no analytics or a dashboard nobody opens. We set up tracking that answers the three questions that matter: who came, what did they do, and where did the enquiries come from.

You get conversion tracking that actually works, a plain-English report you can read in two minutes, and a walkthrough so you know what you're looking at. One website per engagement.

What from £1,000 gets you

• Analytics set up across every page
• Enquiry and conversion tracking that actually works
• A plain-English report you can read in two minutes
• A walkthrough so you know what you're looking at

Covers one website — extra sites quoted separately.

Fair use applies to every published scope — what's included, and what's quoted separately.

Questions people ask

Which analytics tool do you use?

Whatever fits: Google Analytics (GA4) or a privacy-respecting alternative, set up in your account, in your name. We'll recommend the right one for your situation and say why.

Do I need a cookie banner?

It depends on the tool. Cookie-based analytics like GA4 need consent under UK rules; cookieless tools generally don't. We set this up properly rather than ignoring it.

What will the reports tell me?

Visits, enquiries, and the source of each — with one recommendation and one figure that changed. Not a wall of charts.